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Mastering Efficiency: Jason Nissen's Four Pillars for Better Prioritization and Productivity

Of all the buzzwords that circulate, “productivity” and “efficiency” are probably two of the most popular in the 21st century.

Even as technology has automated so much of our lives and brought about unprecedented changes, for many of us it still feels like there is never enough time in the day to accomplish everything we want to do. It has gotten to the point that our hyperfocus on these concepts have caused people to experience major burnout across practically every industry and position, from everyday office workers to C-suite executives.

Countless books, articles, seminars and more have attempted to solve the problem of productivity and efficiency, but the fact of the matter is that just as everybody has different learning and comprehension styles, there is no one-size-fits-all solution. Everybody has their own unique positions, skills, and challenges that factor into effective prioritization of tasks. However, there are high-level concepts that can have universal applications.

For entrepreneur and executive Jason Nissen, being pulled in multiple directions on any given day is the norm. Nissen has spent over two decades in the ticket brokerage industry, during which time he has built up a number of successful businesses and started up initiatives across the sector. Jason has put together programs involving events such as the Super Bowl, the World Cup, and Hamilton on Broadway, in addition to founding a groundbreaking festival at a mountain resort incorporating EDM with winter sports events.

Nissen said that over the course of his career he has tried nearly every productivity trick in the book in order to find the most effective way to maximize his efficiency. Highlighted below are the concepts and strategies he has found to have the highest impact on increasing productivity and making the most out of each day.


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